What is luxury? In this day and age the definition of luxury is something different to each person. Luxury maybe time to a person burning the candle at both ends, or the achievement of saving really hard to buy something you have always dreamed of owning. Our individual grasp of opulence is defined by experience and exposure. New York brand TODD & MARLON explored the world of luxury and decided that in order to provide a "luxury essential" line of watches they had to create something wonderful. It had to be precise, effortless and elegant. It had to be intelligent, resolved and beautiful. It had to be simplistic perfection. It's called the #YOURTIME Collection and its splendid.
Inspired by the 1950's TODD & MARLON are all about using time-honoured craftsmanship to create contemporary pieces of art. With an innate appreciation of beauty gained from an Italian heritage they have used insight and intuition to add unique elements of detail to their watches. These details include Sapphire Crystal glass that is Anti Reflective double coated - front and back, a custom screw-down crown that has a raised brand logo and a Stainless Steel case that has a Diamond Like Carbon coating. They have endeavoured to capture the essence of an era where style and class abounded, where dressing was an art and detail was desired. These components exemplify the luxury in TODD & MARLON.
Crafted in Switzerland the first collection by TODD & MARLON includes two models: a 24-hour watch with a quartz movement and a traditional 12-hour watch with a mechanical automatic movement. The #YOURTIME collection is available in four colour combinations. COSMO; all black, ABISSO; black and deep blue, LAVA: black and fiery red and ROSE; black and rose pink.
Where TODD & MARLON really stand out from the crowd is with the development of their 24hour watch. Based on the Double-XII system the dial is split into two parts of 12 hours each to follow the natural day/night division. Midday is indicated at the top by the sun and Midnight at the bottom by the moon. Not only is it uncomplicated, easy to read and exceptionally presented it is about the only Double- XII watch readily available in the market. If you are into 24hour watches you are going to love this watches elegant simplicity.
With quality Swiss Movements, 10ATM water resistancy and swanky style it's no wonder that this fresh brand was awarded a Silver in the A'Design Awards. Prices start at $650 USD and you can purchase directly from TODD & MARLON online. TODD & MARLON have really endeavoured to show us what luxury means to them. To me luxury is different, its seeing new brands like TODD & MARLON take a leap of faith, believe in themselves, put their ideas out their and create something new. That's my definition of luxury, what's yours? For more information visit http://www.toddandmarlon.com/